Social Mark Consulting
Digital Marketing Driving Results
Services
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I’m passionate about developing integrated marketing campaigns to target audiences across multiple channels that deliver results.
Let me help you with your marketing needs. Whether it’s understanding your online competition, improving your social media presence or developing a comprehensive marketing plan, I can help you create a social business strategy, develop content and expand your reach.
Looking for help in one of these areas? Let's discuss your goals to see where you should focus in order to grow your business. Depending on your needs, I can offer planning and activation, or work with your team to develop in-house training.
Social Media Strategy
Social media networks are fantastic resources for businesses of all sizes looking to promote their brand and products online. Whether you need help launching a social media presence, or creating engaging content for the ones you already have, I can help! We will work together to identify your target audience, relevant content, promotions, and metrics to ensure reach. Let me help you use social media smarter so you can turn leads into sales.
Website & Optimization
Having an online presence is a must in today’s business environment. Your potential customers are online and you need a website in order to reach them. I can help you create a strong, yet simple presence that reflects your brand and encourages users to learn more. Additionally, I can help ensure that people are able to find you through search engine optimization (SEO) and search engine marketing (SEM).
Online Advertising
Online advertising offers your business an effective and targeted opportunity to reach people where they search and spend their time, daily. Online advertising opportunities come in all sizes and budgets from Google to hyper local sponsored posts. Let me help you navigate the most effective budget to reach your audience on the right channels to grow your business.
Media & Blogger Outreach
Traditional and online media coverage can make a big impact in driving attention to what your business has to offer. Media and bloggers that cover your products and services in a positive light lend credibility and clout to your business. Additionally, the majority of media coverage lives online, and these video clips and articles will continue to tell your company's story for years to come. Let me help you create a news worthy story to help drive awareness and differentiate your business from the competition.
Partnership Outreach
​Partnerships can be critical to add credibility to your business, while expanding your reach! The key is to identify partners or affiliates with related interests and identify a mutually beneficial trade agreement. If you’re looking to amplify events, begin an affiliate program or simply look for 1:1 cross promotional opportunities, let’s discuss goals and determine the right mix of efforts for success.
Sales Conversion Strategy
​Do you have a clear plan on how to convert your leads into sales? Often people begin marketing or implementing promotions without a clear plan in place to turn those leads into sales. Let me help you identify opportunities to reach your potential customers, determine realistic growth goals and set sales conversion rates.